SMILEY® X ANDRÉ SARAIVA NFT Collection:
Supported by URBAN OUTFITTERS.
A collection of 500 NFTs by legendary graffiti artist André Saraiva to celebrate 50 years of
Smiley which will give NFT holders exclusive access to prizes and rewards.
All UO profits will go towards ‘Free Movement Skateboarding’ a sponsored NGO partner to THE
SKATEROOM.
We’re always tapping into what’s next in culture - that’s why we're excited to join the
community and support this drop.
50 YEARS OF SMILEY® BY ANDRÉ SARAIVA
About the collection: World-renowned graffiti artist, André Saraiva, celebrates 50 years of
Smiley® and reimagines the iconic logo for the brand's first NFT drop ever, which will give you
exclusive access to prizes and rewards.
NFT ticket holders will be able to redeem unique access to UO including one-of-a-kind
collectibles, special perks and new rewards!
There are 500 custom digital collectable art pieces by André Saraiva, 7 signed Smiley posters
and a custom skateboard up for grabs, as well as chances to win £1000 spends at UO and more!
50 YEARS OF SMILEY® BY ANDRÉ SARAIVA NFT | PRIZE ROADMAP
Week 1 - 29th April
- One NFT holder will be selected to win the whole iets frans... x Smiley collection
- One NFT holder will be selected to win £1000 to spend online at Urban Outfitters
- One NFT holder will receive an exclusive AirDrop of a custom (1 of 1) digital collectable art
piece by André Saraiva
Week 2 - 6th May
- One NFT holder will be selected to win an André Saraiva x THE SKATEROOM skateboard
Week 3 - 13th May
- One NFT holder will be selected to win £1000 to spend online at Urban Outfitters
- One NFT holder will receive an exclusive AirDrop of a custom (1 of 1) digital
collectable art
piece by André Saraiva
Week 4 - 20th May
- Four NFT holders will be selected to win a Smiley poster signed by André
Saraiva
Week 5 - 27th May
- One NFT holder will be selected to win £1000 to spend online at Urban
Outfitters
- One NFT holder will receive an exclusive AirDrop of a custom (1 of 1) digital
collectable art
piece by André Saraiva
Week 6 - 3rd June
- One NFT holder will be selected to win the 50 Years of Smiley book
Week 7 - 10th June
- One NFT holder will be selected to win £1000 to spend online at Urban
Outfitters
- One NFT holder will receive an exclusive AirDrop of a custom (1 of 1)
digital collectable art
piece by André Saraiva
Week 8 - 17th June
Three NFT holders will be selected to win a Smiley poster signed by
André Saraiva
Week 9 - 24th June
- One NFT holder will be selected to win £1000 to spend online
at Urban Outfitters
- One NFT holder will receive an exclusive AirDrop of a custom
(1 of 1) digital collectable art
piece by André Saraiva
Week 10 - 1st July
- One NFT holder will be selected to win the 50 Years of
Smiley book
- All NFT holders will receive UO Rewards credit to shop
online at Urban Outfitters (150 holders
will receive £10 and all remaining will receive £5)
WHO WE’RE SUPPORTING
All UO profits will go towards ‘Free Movement
Skateboarding’, a sponsored NGO partner to THE
SKATEROOM.
Free Movement Skateboarding is an NGO which operates in
Athens, Greece, empowering and
integrating children from migrant and local backgrounds
through skateboarding via their mobile
skatepark.
THE SKATEROOM is a proud B corp that works closely with the
world’s most influential artists to
fund international skate and education nonprofits and
projects.